Online Fashion Marketing Courses at Accredited Schools

Penn Foster College is effective at equipping students via its fashion marketing courses to be successful fashion marketers, fashion merchandisers, marketers, fashion models, etc. and connect them to future employers. According to the US Bureau of Labor Statistics, at present there are 169,330 people employed as marketing managers alone in the US, and their average annual salary is $120,070. Merchandise displayers and window trimmers make on average $28,480 per year and there are about 61,280 of them employed today.

Fashion Marketing Organizations Fashion Marketing Common Job Tasks
  • creating window displays
  • selling fashion to retailers
  • considering what the average customer spends on clothes
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Ranked by Excellence

Fashion Marketing Courses at Penn Foster College

Program Name: Associate's Degree in Fashion Merchandising
Music Appreciation
Course Number HUM 104
Credits 3.0

135 Lecture hours Appreciating music; roles of composer and listener; principles of music theory and instrumentation; historical periods; varying styles of music. PREREQ: None

Introduction to the Fashion Industry
Course Number FSH 101
Credits 3.0

Traces the development of fashion and the fashion industry; shows how consumer demand affects fashion marketing; explains fashion change and consumer acceptance; covers market research and analysis; traces the development, production, and marketing of raw materials; covers international fashion centers as well as retailing, merchandising, and marketing. PREREQ: None

Color Theory
Course Number GRD 105
Credits 3.0

Color Theory covers the analysis of the dynamic interaction of color and its implications for designers and artists. This course also covers the physics of color, colored light, colored pigments, and the color wheel. Students are introduced to basic color principles, industry terminology, Johannes Itten’s color theory and applications, with an emphasis on manipulating color. PREREQ: Graphic Design Orientation

History of Fashion
Course Number FSH 110
Credits 3.0

With this course, you’ll gain an understanding of the history of costume in the West. Beginning with ancient times, you’ll study the dress of each era in the context of the historical events, societal values, and technology that influenced clothing and its production. You’ll also learn how the organization and function of the fashion industry changed as it became more complex. PREREQ: None

Basic Accounting
Course Number ACC 113
Credits 3.0

Description: N/A

Introduction to Textiles
Course Number FSH 120
Credits 3.0

Introduces students to textiles in a nontechnical way; covers laws and regulations of the textile industry; identifies yarns, fabric formation, coloration, and finishes; examines the properties of fibers.PREREQ: Introduction to the Fashion Industry; Color Theory

Course Number MKT 301
Credits 3.0

The marketing environment; planning, information, and segmentation; consumer and business buyer behavior; product and distribution strategy; promotion and pricing strategy. PREREQ: None

Merchandising Math
Course Number MAT 215
Credits 3.0

Students will learn the concepts of profit and the calculation, interpretation, and analysis of the profit-loss statement; pricing factors used in buying decisions and the calculations used when pricing and/or repricing retail merchandise; the calculations of the various types of markup; procedure of determining the total value of the stock-on-hand and shortages; the planning and control of stocks and purchases, as well as invoice mathematics

Merchandising Planning and Buying
Course Number BUS 310
Credits 3.0

Methods, practices, and operations conducted to promote and sustain certain categories of commercial activity; principles and procedures used in planning, selecting, pricing, and selling goods in retail stores; domestic and foreign market purchasing; assessing product needs. Students will learn merchandising systems, assortment plans, and inventory control methods. PREREQ: Introduction to Business; M

Fashion Promotion
Course Number FSH 205
Credits 3.0

Students will learn the process of promotion, as well as the tools available for creating successful campaigns; emphasis is on the changing nature of promotion in a global marketplace; promotion strategies and techniques, personal and non-personal; covers the role and organizational structure of promotion and advertising and the creative elements involved. PREREQ: Introduction to the Fashion Industry; Marketing

Product Development
Course Number FSH 220
Credits 3.0

This course takes the students through the preproduction processes of apparel product development. Students will learn how to coordinate planning, forecasting, fabricating, developing silhouettes and specifications, pricing, and sourcing. Also covers the evolving partnerships among textile suppliers, product developers, manufacturers, and retailers. PREREQ: Introduction to the Fashion Industry

Information Literacy
Course Number ENG 103
Credits 1.0

Teaches students to become effective in finding and utilizing information at libraries and other information centers, and through electronic resources available in libraries and on the World Wide Web. PREREQ: None

Computer Applications
Course Number CSC 104
Credits 3.0

Computer and Internet Basics; computer hardware and software; digital electronics and file management; introduction to Windows® ; PC applications in word processing, spreadsheets, and presentation software. PREREQ: None

Earth Science
Course Number SCI 110
Credits 3.0

Surveys a broad range of topics within the fields of geology, meteorology, oceanography, and astronomy. PREREQ: None

Introduction to Biology
Course Number SCI 120
Credits 3.0

An introductory course that explains the origin of life and the relationships between all living things. It describes how a significant number of organisms are structured and how they work, in order to enable students to discuss intelligently the various forms of life and their processes. PREREQ: None

Course Number SCI 140
Credits 3.0

Personal decision making about nutrition; nutrition science; water; exercise; human growth and aging; safety of the food supply; the global view. PREREQ: None

Essentials of Psychology
Course Number SSC 130
Credits 3.0

Biology and behavior; consciousness; memory; thought and language; intelligence; personality and gender; stress; community influences. PREREQ: None

Art Appreciation
Course Number HUM 102
Credits 3.0

Artistic media; historical periods and artistic movements; roles of the artist and the viewer; art criticism. PREREQ: None

English Composition
Course Number ENG 100
Credits 3.0

This course teaches the skills and techniques of effectively developing, drafting, and revising college-level essays toward a specific purpose and audience: active reading, prewriting strategies, sentence and paragraph structure, thesis statements, varied patterns of development (e.g., illustration, comparison/contrast, classification), critical reading toward revision of structure and organization, editing for the standard written conventions, use and documentation of outside sources. Students submit three essays (process analysis, causal analysis, argumentation) and a course journal. PREREQ: None

Economics 1
Course Number BUS 121
Credits 3.0

This course will provide an overview of macroeconomics and the modern market economy. Law of supply and demand, cost of living, monetary systems, international factors, and short run economic fluctuations will be examined and discussed. PREREQ: None

College Algebra
Course Number MAT 120
Credits 3.0

This course introduces students to basic algebraic concepts. Topics covered include the real number system, exponents, scientific notation, equations of lines, graphing, inequalities, absolute values, polynomials, factoring polynomials, and rational expressions. PREREQ: None

Business and Technical Writing
Course Number ENG 121
Credits 3.0

Writing Styles; Abc Method Of Organizing Material; Grammar (parts Of Speech, Active And Passive Voice, Complete Sentences Vs. Sentence Fragments; Parallel Construction); Using Action Verbs; Constructing Paragraphs; Writing Memos, Business Letters, And Emails; Organizing Material; Conducting Research; Documenting Sources; Outlining; Providing Illustrations; Writing Reports, Proposals, Descriptions, Instructions, Articles, And Manuals. Prereq: None

Consumer Behavior
Course Number MKT 320

Influencing consumer behavior; consumer decision-making; effects on research and marketing; environmental influences; ethical responsibility

Internet Marketing and E-Commerce
Course Number INT 114
Credits 3.0

Provides a concise introduction to electronic commerce with balanced coverage of both technology and business topics; contains a comprehensive online companion that links the concepts in the book to real online examples; security, implementation, ethics, and legal issues in electronic commerce; case studies of real businesses. PREREQ: Computer Literacy

Retail Management
Course Number MKT 340
Credits 3.0

Organization of retail stores; basics of retailing; management of a successful retail business; merchandising principles.

Program description: The Fashion Merchandising
associate degree program provides
a thorough background in the
functional areas of retail management,
marketing, buying, fashion promotion,
product development, textiles, and
merchandising at the associate degree
level. The program prepares men and
women for a fashion merchandising
career. Typical areas in which a
graduate will have the necessary
academic background to enter the
field are merchandising, sales
management, marketing, e-commerce,
and retailing.
Students in this program must pass
the general education prerequisite credits
with a cumulative QPA of 1.6 in order
to be admitted to the full program.

Fashion Marketing Courses by State & City

Top 20 US Fashion Marketing Schools (campus and online)

University of Minnesota-Twin Cities
Total Programs 279
Number of Subjects 183
Rank in USA 31st
University of Georgia
Total Programs 197
Number of Subjects 156
Rank in USA 38th
Michigan State University
Total Programs 220
Number of Subjects 164
Rank in USA 45th
University of Delaware
Total Programs 159
Number of Subjects 128
Rank in USA 95th
Drexel University
Total Programs 125
Number of Subjects 123
Rank in USA 108th
Marist College
Total Programs 81
Number of Subjects 95
Rank in USA 120th
Louisiana State University and Agricultural & Mechanical College
Total Programs 139
Number of Subjects 125
Rank in USA 121st
Texas Christian University
Total Programs 124
Number of Subjects 117
Rank in USA 142nd
Texas Tech University
Total Programs 183
Number of Subjects 154
Rank in USA 150th
Howard University
Total Programs 140
Number of Subjects 131
Rank in USA 168th
University of Cincinnati-Main Campus
Total Programs 202
Number of Subjects 152
Rank in USA 194th
Texas State University-San Marcos
Total Programs 164
Number of Subjects 152
Rank in USA 204th
Virginia Commonwealth University
Total Programs 138
Number of Subjects 124
Rank in USA 222nd
Harding University
Total Programs 105
Number of Subjects 105
Rank in USA 224th
Northern Arizona University
Total Programs 206
Number of Subjects 156
Rank in USA 225th
The New School
Total Programs 61
Number of Subjects 60
Rank in USA 234th
Massachusetts College of Art and Design
Total Programs 25
Number of Subjects 29
Rank in USA 237th
Central Michigan University
Total Programs 186
Number of Subjects 145
Rank in USA 239th
Montclair State University
Total Programs 100
Number of Subjects 99
Rank in USA 247th
Bowling Green State University-Main Campus
Total Programs 170
Number of Subjects 143
Rank in USA 254th