Becoming a Marketers via Online Education?

At the very least, online education can help you lay a foundation and/or open up alternate career paths. Kaplan University, one of the highest ranking online schools, is a US school (accredited) offering marketing courses to train individuals to become top-notch market research managers, marketing designers, marketing specialists, marketers, telemarketers, marketerss, sales and marketing professionals, vice president of marketings, marketing coordinators, etc. Currently, according to the US Bureau of Labor Statistics there are 35,760 people employed as advertising and promotions managers alone in America, and their average annual salary is $97,670. Marketing managers make on average $120,070 per year and there are about 169,330 of them employed today. Colleges and universities like Kaplan University that provide online education are successfully launching workers into this field.

Marketers Salary Information

Category: Advertising and promotions managers

Total # Employed in the US 35,760
Average Hourly Wage: $46.96/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$19.71 $26.92 $39.6 $58.64 $0.0
Average Yearly Salary $97,670
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$40,990 $56,000 $82,370 $121,970 $0
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
1.0% 7.7% 12.5% 5.9% 59.9% 12.1% 1.0%
Advertising and promotions managers — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Oklahoma $69.2/hr $143,940
North Dakota $61.43/hr $127,770
Missouri $55.02/hr $114,440
Nebraska $52.79/hr $109,810
Montana $52.27/hr $108,720
Colorado $49.41/hr $102,780
Idaho $49.02/hr $101,960
Hawaii $48.71/hr $101,310
Tennessee $47.1/hr $97,960
Florida $46.31/hr $96,330
Connecticut $46.22/hr $96,140
Delaware $45.89/hr $95,440
District of Columbia $45.28/hr $94,180
Utah $44.84/hr $93,270
Guam $43.43/hr $90,340
South Carolina $42.91/hr $89,260
Oregon $42.51/hr $88,430
Mississippi $41.12/hr $85,530
Kentucky $40.54/hr $84,320
Indiana $39.93/hr $83,060
Virginia $39.56/hr $82,290
Alabama $39.45/hr $82,060
California $38.9/hr $80,920
Wyoming $38.67/hr $80,430
Arkansas $38.53/hr $80,140
New Hampshire $37.07/hr $77,100
Kansas $37/hr $76,950
Puerto Rico $36.06/hr $75,010
Louisiana $35.83/hr $74,530
New York $35.36/hr $73,540
Washington $35.18/hr $73,170
New Mexico $33.5/hr $69,690
Maine $33.28/hr $69,210
Alaska $30.97/hr $64,420
Ohio $30/hr $62,390
Massachusetts $29.72/hr $61,810
Wisconsin $29.52/hr $61,400
North Carolina $29.27/hr $60,870
Iowa $29.24/hr $60,810
Nevada $29.02/hr $60,370
Michigan $28.58/hr $59,440
South Dakota $27.96/hr $58,160
Maryland $27.65/hr $57,520
New Jersey $26.36/hr $54,840


Category: Marketing managers

Total # Employed in the US 169,330
Average Hourly Wage: $57.73/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$26.79 $37.67 $52.9 $71.82 $0.0
Average Yearly Salary $120,070
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$55,720 $78,340 $110,030 $149,390 $0
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
1.0% 9.1% 17.6% 6.7% 47.7% 16.6% 1.4%
Marketing managers — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Oklahoma $72.18/hr $150,130
North Dakota $67.93/hr $141,300
Colorado $65.86/hr $136,990
District of Columbia $62.76/hr $130,550
Missouri $62.59/hr $130,190
Wyoming $61.09/hr $127,080
Nebraska $58.6/hr $121,880
Utah $56.83/hr $118,200
Kansas $56.11/hr $116,710
Oregon $56/hr $116,480
Connecticut $55.43/hr $115,290
South Carolina $54.8/hr $113,980
New Mexico $54.16/hr $112,650
Delaware $54.14/hr $112,610
Mississippi $53.71/hr $111,720
Idaho $52.93/hr $110,100
Hawaii $52.38/hr $108,940
Puerto Rico $52.22/hr $108,610
Florida $51.92/hr $108,000
Maine $50.5/hr $105,050
Tennessee $50.48/hr $105,000
New Hampshire $50.36/hr $104,750
New York $50.28/hr $104,590
West Virginia $48.62/hr $101,120
Montana $48.59/hr $101,070
Kentucky $48.5/hr $100,880
Alabama $48.43/hr $100,740
California $47.34/hr $98,470
Washington $46.85/hr $97,450
North Carolina $46.46/hr $96,640
Guam $45.95/hr $95,570
Virginia $45.93/hr $95,530
Maryland $45.18/hr $93,980
Louisiana $44.75/hr $93,070
Wisconsin $42.33/hr $88,050
Iowa $42.12/hr $87,600
Arkansas $41.9/hr $87,150
South Dakota $39.72/hr $82,620
Pennsylvania $38.99/hr $81,100
Alaska $38.5/hr $80,080
Indiana $38.4/hr $79,880
Michigan $38.36/hr $79,800
Ohio $38.15/hr $79,340
Massachusetts $37.4/hr $77,780
New Jersey $37.01/hr $76,970
Nevada $35.86/hr $74,600


Category: Public relations managers

Total # Employed in the US 53,270
Average Hourly Wage: $48.97/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$22.98 $31.17 $43.12 $60.2 $0.0
Average Yearly Salary $101,850
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$47,800 $64,820 $89,690 $125,220 $0
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
1.0% 8.9% 14.1% 5.9% 46.5% 20.9% 2.7%
Public relations managers — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Florida $66/hr $137,290
Oklahoma $63.44/hr $131,950
District of Columbia $60.35/hr $125,520
North Dakota $59.97/hr $124,750
Virginia $59.55/hr $123,860
Missouri $54.91/hr $114,220
Nebraska $54.53/hr $113,420
Colorado $52.88/hr $109,990
Connecticut $51.2/hr $106,500
Hawaii $51.13/hr $106,350
Wyoming $50.26/hr $104,530
Mississippi $48.52/hr $100,920
New York $47.67/hr $99,150
Delaware $46.68/hr $97,090
Oregon $46.49/hr $96,700
South Carolina $46.07/hr $95,840
Montana $45.25/hr $94,110
Tennessee $43.33/hr $90,120
New Hampshire $42.46/hr $88,310
Idaho $41.8/hr $86,940
North Carolina $41.64/hr $86,610
Utah $41.04/hr $85,360
Guam $40.57/hr $84,390
Puerto Rico $40.26/hr $83,730
Maine $40.21/hr $83,640
West Virginia $39.1/hr $81,320
Kansas $38.85/hr $80,820
Alabama $38.67/hr $80,430
Washington $37.78/hr $78,590
New Mexico $37.77/hr $78,560
Louisiana $36.98/hr $76,920
Arkansas $36.73/hr $76,390
California $36.11/hr $75,100
Kentucky $35.62/hr $74,100
Michigan $35.61/hr $74,070
Wisconsin $34.67/hr $72,110
Indiana $34.54/hr $71,830
Pennsylvania $33.32/hr $69,300
Maryland $32.93/hr $68,490
Iowa $32.7/hr $68,010
Alaska $32.52/hr $67,640
Ohio $31.39/hr $65,300
New Jersey $30.82/hr $64,100
Nevada $30.28/hr $62,990
South Dakota $29.85/hr $62,080
Massachusetts $28.85/hr $60,010


Category: Market research analysts

Total # Employed in the US 226,410
Average Hourly Wage: $32.45/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$16.47 $21.44 $29.61 $40.98 $53.8
Average Yearly Salary $67,500
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$34,260 $44,600 $61,580 $85,230 $111,900
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
0.4% 4.7% 11.5% 5.6% 47.5% 26.1% 4.2%
Market research analysts — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Missouri $37.25/hr $77,470
Tennessee $35.89/hr $74,640
Connecticut $35.69/hr $74,240
Colorado $35.51/hr $73,860
Nebraska $35.45/hr $73,740
District of Columbia $35.35/hr $73,520
North Dakota $35.14/hr $73,080
Florida $34.68/hr $72,130
Wyoming $34.1/hr $70,940
Oklahoma $34.06/hr $70,850
Delaware $32.22/hr $67,010
North Carolina $32.16/hr $66,900
Montana $31.95/hr $66,470
Alaska $31.22/hr $64,930
Mississippi $30.93/hr $64,330
Maryland $30.37/hr $63,170
Oregon $30.29/hr $63,000
New Hampshire $30.22/hr $62,850
South Carolina $30.21/hr $62,840
California $30.02/hr $62,430
Kansas $29.82/hr $62,020
Alabama $29.28/hr $60,910
New Mexico $29.23/hr $60,800
Idaho $29.22/hr $60,780
Arkansas $29.15/hr $60,630
New York $29.04/hr $60,400
Michigan $29.03/hr $60,380
Pennsylvania $28.8/hr $59,890
Hawaii $28.48/hr $59,250
Utah $28.13/hr $58,500
Virginia $27.78/hr $57,790
Iowa $27.52/hr $57,230
Wisconsin $27.47/hr $57,140
Indiana $27.17/hr $56,510
Maine $26.82/hr $55,780
Kentucky $26.71/hr $55,550
Guam $26.7/hr $55,530
Nevada $26.13/hr $54,340
Louisiana $25.69/hr $53,440
Ohio $25.24/hr $52,500
Puerto Rico $24.83/hr $51,650
South Dakota $24.37/hr $50,690
Washington $24.12/hr $50,170
New Jersey $23.63/hr $49,160
West Virginia $23.2/hr $48,260
Massachusetts $21.25/hr $44,210


Category: Advertising sales agents

Total # Employed in the US 152,420
Average Hourly Wage: $25.57/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$10.87 $14.69 $20.85 $31.01 $45.24
Average Yearly Salary $53,190
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$22,610 $30,550 $43,360 $64,500 $94,100
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
2.1% 13.7% 22.5% 8.6% 46.0% 6.6% 0.6%
Advertising sales agents — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Delaware $34.43/hr $71,610
Mississippi $30.91/hr $64,280
Florida $30.49/hr $63,410
Oklahoma $30.04/hr $62,490
Missouri $29.83/hr $62,050
Kansas $28.46/hr $59,200
Arkansas $28.38/hr $59,030
North Dakota $28.37/hr $59,010
Idaho $28.01/hr $58,250
Colorado $27.75/hr $57,720
Utah $26.29/hr $54,690
New York $26.21/hr $54,510
Connecticut $24.89/hr $51,780
Iowa $24.67/hr $51,320
Indiana $24.53/hr $51,030
Montana $24.47/hr $50,890
Oregon $24.15/hr $50,240
North Carolina $24.09/hr $50,100
Virginia $23.96/hr $49,840
District of Columbia $23.94/hr $49,790
New Hampshire $23.87/hr $49,650
Wyoming $23.77/hr $49,440
Tennessee $23.63/hr $49,160
Ohio $22.73/hr $47,280
Hawaii $22.7/hr $47,210
Alabama $22.45/hr $46,690
Nebraska $22.3/hr $46,380
Kentucky $22.03/hr $45,820
Guam $21.74/hr $45,220
Wisconsin $21.6/hr $44,930
South Carolina $21.59/hr $44,900
Alaska $21.36/hr $44,420
Pennsylvania $21.11/hr $43,900
Maine $20.98/hr $43,640
Puerto Rico $20.14/hr $41,890
Washington $20.08/hr $41,760
Michigan $19.58/hr $40,720
South Dakota $19.35/hr $40,260
West Virginia $19.07/hr $39,670
New Mexico $18.9/hr $39,320
Louisiana $18.88/hr $39,270
California $18.67/hr $38,840
Nevada $18.41/hr $38,290
Maryland $18.06/hr $37,560
Massachusetts $16.64/hr $34,600
New Jersey $15.77/hr $32,800


Category: Demonstrators and product promoters

Total # Employed in the US 80,910
Average Hourly Wage: $12.81/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$8.01 $8.97 $10.82 $14.39 $20.08
Average Yearly Salary $26,640
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$16,670 $18,660 $22,510 $29,920 $41,770
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
14.2% 36.6% 23.5% 6.9% 14.0% 4.2% 0.5%
Demonstrators and product promoters — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Florida $25.8/hr $53,660
Virginia $18.38/hr $38,230
Washington $17.74/hr $36,900
Kansas $16.56/hr $34,440
Mississippi $15.8/hr $32,860
Idaho $14.77/hr $30,720
Missouri $14.24/hr $29,610
New York $14.03/hr $29,170
New Hampshire $13.86/hr $28,830
Hawaii $13.6/hr $28,290
Delaware $13.45/hr $27,980
Massachusetts $13.44/hr $27,950
Arkansas $13.38/hr $27,830
Iowa $13.29/hr $27,650
Oklahoma $13.12/hr $27,290
District of Columbia $12.99/hr $27,020
California $12.98/hr $27,000
Colorado $12.77/hr $26,570
North Dakota $12.65/hr $26,310
Connecticut $12.59/hr $26,190
Utah $12.5/hr $26,000
Puerto Rico $12.46/hr $25,920
Wyoming $12.38/hr $25,750
Nevada $12.34/hr $25,660
Nebraska $12.29/hr $25,560
South Dakota $12.15/hr $25,270
Oregon $12.08/hr $25,120
Kentucky $11.82/hr $24,580
Guam $11.73/hr $24,400
Tennessee $11.63/hr $24,200
North Carolina $11.62/hr $24,180
New Mexico $11.59/hr $24,110
Wisconsin $11.54/hr $24,000
Pennsylvania $11.43/hr $23,770
Indiana $11.33/hr $23,560
Montana $11.21/hr $23,320
Alabama $11.14/hr $23,170
Maryland $11.08/hr $23,040
Alaska $10.98/hr $22,850
South Carolina $10.91/hr $22,700
Michigan $10.39/hr $21,610
Ohio $10.37/hr $21,570
Louisiana $10.19/hr $21,200
New Jersey $9.92/hr $20,630
Maine $9.66/hr $20,100
West Virginia $8.89/hr $18,500


Category: Telemarketers

Total # Employed in the US 307,730
Average Hourly Wage: $11.9/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$7.58 $8.58 $10.49 $13.71 $18.11
Average Yearly Salary $24,760
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$15,760 $17,850 $21,810 $28,520 $37,660
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
9.0% 36.3% 30.8% 8.1% 13.4% 1.9% 0.5%
Telemarketers — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Missouri $16.41/hr $34,140
Florida $16.32/hr $33,940
North Carolina $15.8/hr $32,870
Virginia $15.52/hr $32,290
Delaware $14.5/hr $30,160
Puerto Rico $14.46/hr $30,080
Idaho $14.17/hr $29,470
District of Columbia $13.67/hr $28,420
Colorado $13.64/hr $28,370
Mississippi $13.55/hr $28,180
Kansas $13.09/hr $27,230
Oklahoma $13.04/hr $27,120
New York $13.03/hr $27,110
North Dakota $12.83/hr $26,680
Nebraska $12.56/hr $26,120
Kentucky $12.49/hr $25,970
Tennessee $12.14/hr $25,260
New Jersey $11.95/hr $24,860
Wyoming $11.88/hr $24,700
Connecticut $11.88/hr $24,700
Utah $11.76/hr $24,470
Wisconsin $11.72/hr $24,380
Arkansas $11.61/hr $24,140
Indiana $11.61/hr $24,160
Michigan $11.58/hr $24,080
Maryland $11.58/hr $24,090
New Hampshire $11.57/hr $24,070
Massachusetts $11.45/hr $23,820
Maine $11.32/hr $23,560
Washington $11.17/hr $23,230
Hawaii $11.15/hr $23,190
Nevada $11.12/hr $23,140
Guam $11.07/hr $23,020
New Mexico $11.07/hr $23,020
Louisiana $11.06/hr $23,000
Oregon $11.03/hr $22,930
Alabama $10.78/hr $22,420
Montana $10.63/hr $22,110
South Carolina $10.51/hr $21,860
Ohio $10.5/hr $21,840
California $10.4/hr $21,630
West Virginia $10.37/hr $21,580
Iowa $10.21/hr $21,240
South Dakota $9.72/hr $20,220
Pennsylvania $9.56/hr $19,880


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