Marketing Manager | Salary & Job Information

Becoming a Marketing Manager via Online Education?

At the very least, online education can help you lay a foundation and/or open up alternate career paths. Kaplan University, one of the highest ranking online schools, is a US school (accredited) offering marketing courses to train individuals to become top-notch market research managers, marketing designers, marketing specialists, marketers, telemarketers, marketerss, sales and marketing professionals, vice president of marketings, marketing coordinators, etc. Currently, according to the US Bureau of Labor Statistics there are 35,760 people employed as advertising and promotions managers alone in America, and their average annual salary is $97,670. Marketing managers make on average $120,070 per year and there are about 169,330 of them employed today. Colleges and universities like Kaplan University that provide online education are successfully launching workers into this field.

Typical Work Locations for a Marketing Manager
  • mumbai
  • noida
  • jaipur
  • chennai
  • delhi
  • lucknow
  • bangalore
  • hyderabad
  • gurgaon
  • coimbatore
Potential Advantages and Benefits of Working as a Marketing Manager
  • study the corporate culture of the organization
  • strike alliance with the right people
  • build report with your team
  • talk to predecessors
  • dig out the marketing plan
  • meet advertising pr & design vendors
  • network immediately with internal and external stakeholders
  • dress professionally
  • know your domain knowledge well
  • as in all profession having the right attitude is critical
Potential Drawbacks
  • stay on budget
  • put up with your boss
  • meet rigorous sales goals
  • manage employees
  • work long hours
  • be responsible for new ideas
  • be innovative
  • believe in your product
  • work with vendors for materials
  • know the target market
Related Professions to Consider
  • Senior Marketing Manager
  • Regional Marketing Manager
  • Digital Marketing Manager
  • Associate Marketing Manager
  • Community Marketing Manager
  • Associate Product Marketing Manager
  • Trade Marketing Manager
  • Product Marketing Manager
  • Channel Marketing Manager
  • Enterprise Segment Marketing Manager
Possible Interview Questions When Applying to be a Marketing Manager
  • What factors do you consider the most important when attempting to influence consumer behavior?
  • Describe a situation in which an innovative course of action was necessary?
  • Tell me about a marketing project that you brought in on time and under budget?
  • Can you give me an example of a campaign that did not work out as you had planned?
  • Give an example of how you have effectively used online marketing tools?
  • Give an example of how you have effectively managed a tight budget to accomplish a marketing activity?
  • Tell us about a marketing project in which you had to coordinate and manage a diverse team of people to achieve deliverables?
  • Give us an example of a marketing brief you developed for a recent marketing project or program?
  • What makes you think you are better for this job than all the other candidates?
  • Which co-worker at your last job did you get along with least well What did you do about it?
Common Collaborating Professions
  • Graphic HTML Designer
  • Sr Mobile Application Designer
  • Senior User Experience Designer
  • Product Designer
  • Interactive Web Designer
  • Graphics Designer Job
  • Web Designer
  • Sr Java Engineer
  • Graphic UI Designer
  • SEO Expert
Marketing Manager Training books Marketing Manager (More) Popular books Potential Companies to Work For Common College Majors
  • Marketing Management I: Principles of Marketing
  • Marketing Management II: Market Assessment
  • Marketing Strategy and Planning
  • Management in the Distribution Channel
  • Global Marketing Management
  • Price Policies
  • Consumer Behavior
  • Marketing Research: Design and Evaluation
  • Advanced Marketing Research
  • Brand Management

Marketing Manager Salary Information

Category: Advertising and promotions managers

Total # Employed in the US 35,760
Average Hourly Wage: $46.96/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$19.71 $26.92 $39.6 $58.64 $0.0
Average Yearly Salary $97,670
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$40,990 $56,000 $82,370 $121,970 $0
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
1.0% 7.7% 12.5% 5.9% 59.9% 12.1% 1.0%
Advertising and promotions managers — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Oklahoma $69.2/hr $143,940
North Dakota $61.43/hr $127,770
Missouri $55.02/hr $114,440
Nebraska $52.79/hr $109,810
Montana $52.27/hr $108,720
Colorado $49.41/hr $102,780
Idaho $49.02/hr $101,960
Hawaii $48.71/hr $101,310
Tennessee $47.1/hr $97,960
Florida $46.31/hr $96,330
Connecticut $46.22/hr $96,140
Delaware $45.89/hr $95,440
District of Columbia $45.28/hr $94,180
Utah $44.84/hr $93,270
Guam $43.43/hr $90,340
South Carolina $42.91/hr $89,260
Oregon $42.51/hr $88,430
Mississippi $41.12/hr $85,530
Kentucky $40.54/hr $84,320
Indiana $39.93/hr $83,060
Virginia $39.56/hr $82,290
Alabama $39.45/hr $82,060
California $38.9/hr $80,920
Wyoming $38.67/hr $80,430
Arkansas $38.53/hr $80,140
New Hampshire $37.07/hr $77,100
Kansas $37/hr $76,950
Puerto Rico $36.06/hr $75,010
Louisiana $35.83/hr $74,530
New York $35.36/hr $73,540
Washington $35.18/hr $73,170
New Mexico $33.5/hr $69,690
Maine $33.28/hr $69,210
Alaska $30.97/hr $64,420
Ohio $30/hr $62,390
Massachusetts $29.72/hr $61,810
Wisconsin $29.52/hr $61,400
North Carolina $29.27/hr $60,870
Iowa $29.24/hr $60,810
Nevada $29.02/hr $60,370
Michigan $28.58/hr $59,440
South Dakota $27.96/hr $58,160
Maryland $27.65/hr $57,520
New Jersey $26.36/hr $54,840


Category: Marketing managers

Total # Employed in the US 169,330
Average Hourly Wage: $57.73/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$26.79 $37.67 $52.9 $71.82 $0.0
Average Yearly Salary $120,070
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$55,720 $78,340 $110,030 $149,390 $0
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
1.0% 9.1% 17.6% 6.7% 47.7% 16.6% 1.4%
Marketing managers — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Oklahoma $72.18/hr $150,130
North Dakota $67.93/hr $141,300
Colorado $65.86/hr $136,990
District of Columbia $62.76/hr $130,550
Missouri $62.59/hr $130,190
Wyoming $61.09/hr $127,080
Nebraska $58.6/hr $121,880
Utah $56.83/hr $118,200
Kansas $56.11/hr $116,710
Oregon $56/hr $116,480
Connecticut $55.43/hr $115,290
South Carolina $54.8/hr $113,980
New Mexico $54.16/hr $112,650
Delaware $54.14/hr $112,610
Mississippi $53.71/hr $111,720
Idaho $52.93/hr $110,100
Hawaii $52.38/hr $108,940
Puerto Rico $52.22/hr $108,610
Florida $51.92/hr $108,000
Maine $50.5/hr $105,050
Tennessee $50.48/hr $105,000
New Hampshire $50.36/hr $104,750
New York $50.28/hr $104,590
West Virginia $48.62/hr $101,120
Montana $48.59/hr $101,070
Kentucky $48.5/hr $100,880
Alabama $48.43/hr $100,740
California $47.34/hr $98,470
Washington $46.85/hr $97,450
North Carolina $46.46/hr $96,640
Guam $45.95/hr $95,570
Virginia $45.93/hr $95,530
Maryland $45.18/hr $93,980
Louisiana $44.75/hr $93,070
Wisconsin $42.33/hr $88,050
Iowa $42.12/hr $87,600
Arkansas $41.9/hr $87,150
South Dakota $39.72/hr $82,620
Pennsylvania $38.99/hr $81,100
Alaska $38.5/hr $80,080
Indiana $38.4/hr $79,880
Michigan $38.36/hr $79,800
Ohio $38.15/hr $79,340
Massachusetts $37.4/hr $77,780
New Jersey $37.01/hr $76,970
Nevada $35.86/hr $74,600


Category: Public relations managers

Total # Employed in the US 53,270
Average Hourly Wage: $48.97/hr
Hourly Wage Range
PERCENTILE
10%25%50%75%90%
$22.98 $31.17 $43.12 $60.2 $0.0
Average Yearly Salary $101,850
Yearly Salary Range
PERCENTILE
10%25%50%75%90%
$47,800 $64,820 $89,690 $125,220 $0
Employment Demographics
% OF WORKERS WITH
< High School Diploma High School Diploma Some College Associate Degree Bachelor Degree Master Degree Doctoral Degree
1.0% 8.9% 14.1% 5.9% 46.5% 20.9% 2.7%
Public relations managers — WAGES BY STATE, SORTED BY SALARY
STATEAverage Hourly WageAverage Annual Salary
Florida $66/hr $137,290
Oklahoma $63.44/hr $131,950
District of Columbia $60.35/hr $125,520
North Dakota $59.97/hr $124,750
Virginia $59.55/hr $123,860
Missouri $54.91/hr $114,220
Nebraska $54.53/hr $113,420
Colorado $52.88/hr $109,990
Connecticut $51.2/hr $106,500
Hawaii $51.13/hr $106,350
Wyoming $50.26/hr $104,530
Mississippi $48.52/hr $100,920
New York $47.67/hr $99,150
Delaware $46.68/hr $97,090
Oregon $46.49/hr $96,700
South Carolina $46.07/hr $95,840
Montana $45.25/hr $94,110
Tennessee $43.33/hr $90,120
New Hampshire $42.46/hr $88,310
Idaho $41.8/hr $86,940
North Carolina $41.64/hr $86,610
Utah $41.04/hr $85,360
Guam $40.57/hr $84,390
Puerto Rico $40.26/hr $83,730
Maine $40.21/hr $83,640
West Virginia $39.1/hr $81,320
Kansas $38.85/hr $80,820
Alabama $38.67/hr $80,430
Washington $37.78/hr $78,590
New Mexico $37.77/hr $78,560
Louisiana $36.98/hr $76,920
Arkansas $36.73/hr $76,390
California $36.11/hr $75,100
Kentucky $35.62/hr $74,100
Michigan $35.61/hr $74,070
Wisconsin $34.67/hr $72,110
Indiana $34.54/hr $71,830
Pennsylvania $33.32/hr $69,300
Maryland $32.93/hr $68,490
Iowa $32.7/hr $68,010
Alaska $32.52/hr $67,640
Ohio $31.39/hr $65,300
New Jersey $30.82/hr $64,100
Nevada $30.28/hr $62,990
South Dakota $29.85/hr $62,080
Massachusetts $28.85/hr $60,010


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