Knoxville, TN (population: 187,071) has two advertising schools within its city limits. The University of Tennessee, the highest ranked school in the city with an advertising program, has a total student population of 29,934. It is the 932nd highest ranked school in the USA and the 16th highest in the state of Tennessee (#1 is Vanderbilt University).
Advertising students from Knoxville schools who go on to become advertisers, advertising specialists, marketing specialists, marketers, etc. have a good chance at finding employment. For example, there are 35,760 people working as advertising and promotions managers alone in the US, and their average annual salary is $97,670. Also, Market research analysts make on average $67,500 per year and there are about 226,410 of them employed in the US today. In fact, in the Knoxville area alone, there are 200 employed market research analysts earning an average salary of $45,180. Advertising and promotions managers in this area earn $68,650/yr and there are 80 employed.
Knoxville lies in Knox county, which is one of the 26 counties in Tennessee. Overall, the Knoxville area has 324,080 total employed workers according to the US Bureau of Labor Statistics, with a 1.0% unemployment rate, $18.18/hr average worker wage, and a $37,820 average annual salary. Thus, about 0.253 out of every 1000 jobs in Knoxville are held by advertising and promotions managers, and 0.626/1000 are held by market research analysts.
Of the 2 advertising schools in Knoxville, both of them have a student population over 10k. After taking into account tuition, living expenses, and financial aid, The University of Tennessee comes out as the most expensive ($13,139/yr) for advertising students, with Pellissippi State Technical Community College as the lowest, reported at only $5,825/yr.
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